An Executive’s Blueprint, Built Over Five Decades
Don Martin, founder of US Business Network, has spent nearly 50 years in executive leadership. As stated in his USBN biography, he has served in key executive roles including Executive Vice President at Century 21 Real Estate, EVP at a national mortgage banking company, and COO of a national Christian consulting firm — experience that gave him a ground-level understanding of franchising, operations, marketing, and financial strategy.
Today Don helps businesses of every size solve pressing marketing and operational challenges, with the operating principles from his book at the center of the work: God’s Blueprint for Business Success (2026, ISBN 9798904052829).
How Don Works
Don Martin on LinkedIn · Work with Don through USBN coaching
Why Don Martin's Background Matters
Small business advice often comes from people who have only studied business from the outside. Don Martin's perspective was formed inside organizations where strategy had to survive contact with customers, employees, franchise systems, financing decisions, and daily operations.
Executive responsibility teaches lessons that cannot be learned from theory alone: how a decision affects people, how a weak process multiplies cost, how marketing promises create operational pressure, and how leaders must keep learning.
From Executive Leadership to Owner Coaching
The problems are different in scale, but many are familiar in a small business. A large organization may struggle with alignment across departments. A small business struggles when everything lives in the owner's head.
A national company may need systems across locations. A local company needs its first reliable process. USBN translates executive-level thinking into steps an owner can actually implement.
Faith and Business
Don Martin is publicly described as a Christ follower and business consultant. That identity shapes USBN's approach to stewardship, integrity, people, and purpose.
His book, God's Blueprint for Business Success, expresses the principles behind the practice.
Work With Don
The best introduction is the free 10P Scorecard. It creates a shared picture before a Discovery Call about coaching, an Intensive, or Advisory support.